Saturday, November 8, 2014
I started reading Medium about a week after it launched I think. If you don't know what Medium is - it's best described as a blogging and discovery platform. Medium was launched a couple of years back by Blogger and Twitter Co-Founder Evan Williams. Visit Medium.com
In the first few weeks that I regularly visited Medium, I realised I was spending a ton of my time on the site(this also happens when I visit TheNakedConvos. I would spend hours reading content or clip to Evernote and read on the weekend. Eventually I dedicated Sundays after church to Medium.
Which brings us to the question: Why does medium have such great content?
At Medium's launch only a few handpicked people could post content. It was super exclusive. You couldn't even invite your friends to post content.
Now most of the content on Medium was professionally written. It was like a mix of feature articles from the Economics, The New York times and the BBC. All in one awesome website.
As time progressed I would like to think Medium became the default place to read and post awesome stuff. The precedence of great content meant that great content continued to flow even when Medium became open for public contribution.
It's such a civil site that I've never seen anyone act rude in an annotation. Medium is like some sort of foreign embassy. You know how you'll have to comport yourself and be polite when you're applying for that visa? That's exactly how people are on Medium.
This same thing happens on Question and Answer site Quora.
If there's anyone out there who's trying to create an online community, it's safe to say people are naturally going to act based on what they see on your website. I wonder if there's research to back this up.